RubberbandBrand Identity /Fall 24Graphis New Talent Honorable Mention /2025
Rubberband is a contemporary dance company in Montreal, founded by Victor Quijada. This rebrand is driven by their signature movement language, grounded in the Rubberband Method (a fusion of urban styles, contemporary movement, and ballet technique). Reflecting the company’s dynamic and ever-evolving identity. The result is a kinetic brand system that moves as expressively as the dancers it represents.